Hoe beelden en tekst bijdragen tot de ranking van uw website
“Unlike paid search ads, you can’t pay search engines to get higher organic search rankings, which means SEO experts have to put in the work. That’s where we come in. For example, content quality and keyword research are key factors of content optimization. A company may have the most beautiful web page layout that functions well once it is finished loading, but that does not mean much if the customer never sees it. That is the end goal, which requires many successful steps to land the customer there. Well-designed images and their optimization for search engines are invaluable. Not only do pictures command more attention than plain text, but they have also become a driving force for web traffic to websites. Search engines are driven by content. If you do not have thousands of dollars to pay for traffic, then up-dated fresh content is another way to build your presence on the web.
Bron: The Importance of Image Optimization in SEO – medium.com